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AdRoll vs Google Floodlight (Campaign Manager): who uses which
AdRoll is on more sites: 18,496 against 7,155 for Google Floodlight (Campaign Manager), about 2.6 times as many. Here's how they compare across the websites we've indexed, and where each one does best.
Where each one is used
| Domain | AdRoll | Google Floodlight (Campaign Manager) |
|---|---|---|
| .com on .com | 13,501 | 3,819 |
| .org on .org | 786 | 450 |
| .au in Australia | 568 | 190 |
| .ca in Canada | 315 | 244 |
| .uk in the UK | 400 | 152 |
| .net on .net | 308 | 159 |
| .de in Germany | 183 | 54 |
| .edu on .edu | 121 | 81 |
70 sites run both at once.
Questions
Which is more popular, AdRoll or Google Floodlight (Campaign Manager)?
AdRoll is on more sites: 18,496 against 7,155 for Google Floodlight (Campaign Manager), about 2.6 times as many, across the sites StackGrep has indexed.
Do sites use AdRoll and Google Floodlight (Campaign Manager) together?
70 sites load both. That's often a switch in progress, or two teams picking different tools.
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