Home / Technologies / AdRoll vs Meta Pixel
AdRoll vs Meta Pixel: who uses which
Meta Pixel is on more sites: 1,889,693 against 18,496 for AdRoll, about 102.2 times as many. Here's how they compare across the websites we've indexed, and where each one does best.
Where each one is used
| Domain | AdRoll | Meta Pixel |
|---|---|---|
| .com on .com | 13,501 | 952,196 |
| .br in Brazil | 37 | 54,323 |
| .au in Australia | 568 | 51,100 |
| .uk in the UK | 400 | 48,201 |
| .org on .org | 786 | 42,873 |
| .de in Germany | 183 | 41,337 |
| .it in Italy | 93 | 41,001 |
| .pl in Poland | 39 | 35,218 |
8,093 sites run both at once.
Questions
Which is more popular, AdRoll or Meta Pixel?
Meta Pixel is on more sites: 1,889,693 against 18,496 for AdRoll, about 102.2 times as many, across the sites StackGrep has indexed.
Do sites use AdRoll and Meta Pixel together?
8,093 sites load both. That's often a switch in progress, or two teams picking different tools.
Want the whole list?
Sign up to download every site using AdRoll or Meta Pixel as a spreadsheet and see new ones as they appear. 200 free credits to start. No card needed.