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Google AdSense vs Index Exchange: who uses which
Google AdSense is on more sites: 821,617 against 643 for Index Exchange, about 1277.8 times as many. Here's how they compare across the websites we've indexed, and where each one does best.
Where each one is used
| Domain | Google AdSense | Index Exchange |
|---|---|---|
| .com on .com | 456,330 | 404 |
| .net on .net | 41,691 | 4 |
| .org on .org | 20,571 | 5 |
| .jp in Japan | 17,986 | 11 |
| .de in Germany | 17,266 | 1 |
| .br in Brazil | 16,520 | 0 |
| .ru on .ru | 14,870 | 0 |
| .in in India | 13,403 | 0 |
29 sites run both at once.
Questions
Which is more popular, Google AdSense or Index Exchange?
Google AdSense is on more sites: 821,617 against 643 for Index Exchange, about 1277.8 times as many, across the sites StackGrep has indexed.
Do sites use Google AdSense and Index Exchange together?
29 sites load both. That's often a switch in progress, or two teams picking different tools.
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