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Microsoft Advertising UET vs Google Ads: who uses which
Google Ads is on more sites: 1,061,232 against 59,191 for Microsoft Advertising UET, about 17.9 times as many. Here's how they compare across the websites we've indexed, and where each one does best.
Where each one is used
| Domain | Microsoft Advertising UET | Google Ads |
|---|---|---|
| .com on .com | 38,472 | 527,222 |
| .de in Germany | 2,176 | 33,190 |
| .br in Brazil | 467 | 32,211 |
| .uk in the UK | 3,295 | 28,899 |
| .org on .org | 1,034 | 23,013 |
| .au in Australia | 1,245 | 22,798 |
| .fr in France | 907 | 22,232 |
| .pl in Poland | 305 | 20,366 |
27,486 sites run both at once.
Questions
Which is more popular, Microsoft Advertising UET or Google Ads?
Google Ads is on more sites: 1,061,232 against 59,191 for Microsoft Advertising UET, about 17.9 times as many, across the sites StackGrep has indexed.
Do sites use Microsoft Advertising UET and Google Ads together?
27,486 sites load both. That's often a switch in progress, or two teams picking different tools.
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