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Home / Technologies / Criteo vs Google Ads

Criteo vs Google Ads: who uses which

Google Ads is on more sites: 1,061,232 against 7,425 for Criteo, about 142.9 times as many. Here's how they compare across the websites we've indexed, and where each one does best.

Where each one is used

DomainCriteoGoogle Ads
.com on .com2,929527,222
.de in Germany21333,190
.br in Brazil7632,211
.uk in the UK10128,899
.org on .org11923,013
.au in Australia6822,798
.fr in France9922,232
.pl in Poland67820,366

2,644 sites run both at once.

Questions

Which is more popular, Criteo or Google Ads?

Google Ads is on more sites: 1,061,232 against 7,425 for Criteo, about 142.9 times as many, across the sites StackGrep has indexed.

Do sites use Criteo and Google Ads together?

2,644 sites load both. That's often a switch in progress, or two teams picking different tools.

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