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Home / Technologies / DoubleVerify vs Google Ads

DoubleVerify vs Google Ads: who uses which

Google Ads is on more sites: 1,061,232 against 1,039 for DoubleVerify, about 1021.4 times as many. Here's how they compare across the websites we've indexed, and where each one does best.

Where each one is used

DomainDoubleVerifyGoogle Ads
.com on .com433527,222
.de in Germany6033,190
.br in Brazil2032,211
.uk in the UK10428,899
.org on .org4223,013
.au in Australia322,798
.fr in France2322,232
.pl in Poland2320,366

55 sites run both at once.

Questions

Which is more popular, DoubleVerify or Google Ads?

Google Ads is on more sites: 1,061,232 against 1,039 for DoubleVerify, about 1021.4 times as many, across the sites StackGrep has indexed.

Do sites use DoubleVerify and Google Ads together?

55 sites load both. That's often a switch in progress, or two teams picking different tools.

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