Home / Technologies / Google Floodlight (Campaign Manager) vs Google Ads
Google Floodlight (Campaign Manager) vs Google Ads: who uses which
Google Ads is on more sites: 1,061,232 against 7,155 for Google Floodlight (Campaign Manager), about 148.3 times as many. Here's how they compare across the websites we've indexed, and where each one does best.
Where each one is used
| Domain | Google Floodlight (Campaign Manager) | Google Ads |
|---|---|---|
| .com on .com | 3,819 | 527,222 |
| .de in Germany | 54 | 33,190 |
| .br in Brazil | 62 | 32,211 |
| .uk in the UK | 152 | 28,899 |
| .org on .org | 450 | 23,013 |
| .au in Australia | 190 | 22,798 |
| .fr in France | 110 | 22,232 |
| .pl in Poland | 125 | 20,366 |
1,984 sites run both at once.
Questions
Which is more popular, Google Floodlight (Campaign Manager) or Google Ads?
Google Ads is on more sites: 1,061,232 against 7,155 for Google Floodlight (Campaign Manager), about 148.3 times as many, across the sites StackGrep has indexed.
Do sites use Google Floodlight (Campaign Manager) and Google Ads together?
1,984 sites load both. That's often a switch in progress, or two teams picking different tools.
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