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Home / Technologies / Google Floodlight (Campaign Manager) vs Integral Ad Science

Google Floodlight (Campaign Manager) vs Integral Ad Science: who uses which

Google Floodlight (Campaign Manager) is on more sites: 7,155 against 1,159 for Integral Ad Science, about 6.2 times as many. Here's how they compare across the websites we've indexed, and where each one does best.

Where each one is used

DomainGoogle Floodlight (Campaign Manager)Integral Ad Science
.com on .com3,819400
.org on .org45045
.uk in the UK152111
.ca in Canada24417
.au in Australia19025
.net on .net15917
.es in Spain46121
.pl in Poland12524

0 sites run both at once.

Questions

Which is more popular, Google Floodlight (Campaign Manager) or Integral Ad Science?

Google Floodlight (Campaign Manager) is on more sites: 7,155 against 1,159 for Integral Ad Science, about 6.2 times as many, across the sites StackGrep has indexed.

Do sites use Google Floodlight (Campaign Manager) and Integral Ad Science together?

0 sites load both. That's often a switch in progress, or two teams picking different tools.

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