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Google Analytics 4 vs Snowplow: who uses which
Google Analytics 4 is on more sites: 6,450,395 against 383,892 for Snowplow, about 16.8 times as many. Here's how they compare across the websites we've indexed, and where each one does best.
Where each one is used
| Domain | Google Analytics 4 | Snowplow |
|---|---|---|
| .com on .com | 3,128,651 | 280,602 |
| .org on .org | 259,710 | 31,063 |
| .uk in the UK | 193,289 | 10,427 |
| .jp in Japan | 196,363 | 347 |
| .fr in France | 156,566 | 796 |
| .net on .net | 146,533 | 9,265 |
| .de in Germany | 148,191 | 1,655 |
| .au in Australia | 118,156 | 7,965 |
28,545 sites run both at once.
Questions
Which is more popular, Google Analytics 4 or Snowplow?
Google Analytics 4 is on more sites: 6,450,395 against 383,892 for Snowplow, about 16.8 times as many, across the sites StackGrep has indexed.
Do sites use Google Analytics 4 and Snowplow together?
28,545 sites load both. That's often a switch in progress, or two teams picking different tools.
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