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Google Ads vs Magnite (Rubicon Project): who uses which

Google Ads is on more sites: 1,061,232 against 3,141 for Magnite (Rubicon Project), about 337.9 times as many. Here's how they compare across the websites we've indexed, and where each one does best.

Where each one is used

DomainGoogle AdsMagnite (Rubicon Project)
.com on .com527,2221,770
.de in Germany33,19067
.br in Brazil32,21129
.uk in the UK28,899148
.org on .org23,01370
.au in Australia22,7985
.fr in France22,23253
.pl in Poland20,36637

236 sites run both at once.

Questions

Which is more popular, Google Ads or Magnite (Rubicon Project)?

Google Ads is on more sites: 1,061,232 against 3,141 for Magnite (Rubicon Project), about 337.9 times as many, across the sites StackGrep has indexed.

Do sites use Google Ads and Magnite (Rubicon Project) together?

236 sites load both. That's often a switch in progress, or two teams picking different tools.

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