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Google Ads vs OpenX: who uses which

Google Ads is on more sites: 1,061,232 against 253 for OpenX, about 4194.6 times as many. Here's how they compare across the websites we've indexed, and where each one does best.

Where each one is used

DomainGoogle AdsOpenX
.com on .com527,22258
.de in Germany33,1900
.br in Brazil32,2110
.uk in the UK28,8990
.org on .org23,0133
.au in Australia22,7980
.fr in France22,2320
.pl in Poland20,3660

162 sites run both at once.

Questions

Which is more popular, Google Ads or OpenX?

Google Ads is on more sites: 1,061,232 against 253 for OpenX, about 4194.6 times as many, across the sites StackGrep has indexed.

Do sites use Google Ads and OpenX together?

162 sites load both. That's often a switch in progress, or two teams picking different tools.

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