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Google Ads vs Outbrain: who uses which
Google Ads is on more sites: 1,061,232 against 6,278 for Outbrain, about 169.0 times as many. Here's how they compare across the websites we've indexed, and where each one does best.
Where each one is used
| Domain | Google Ads | Outbrain |
|---|---|---|
| .com on .com | 527,222 | 4,483 |
| .de in Germany | 33,190 | 202 |
| .br in Brazil | 32,211 | 114 |
| .uk in the UK | 28,899 | 50 |
| .org on .org | 23,013 | 89 |
| .au in Australia | 22,798 | 56 |
| .fr in France | 22,232 | 73 |
| .pl in Poland | 20,366 | 6 |
830 sites run both at once.
Questions
Which is more popular, Google Ads or Outbrain?
Google Ads is on more sites: 1,061,232 against 6,278 for Outbrain, about 169.0 times as many, across the sites StackGrep has indexed.
Do sites use Google Ads and Outbrain together?
830 sites load both. That's often a switch in progress, or two teams picking different tools.
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