Home / Technologies / Google Ads vs PubMatic
Google Ads vs PubMatic: who uses which
Google Ads is on more sites: 1,061,232 against 679 for PubMatic, about 1562.9 times as many. Here's how they compare across the websites we've indexed, and where each one does best.
Where each one is used
| Domain | Google Ads | PubMatic |
|---|---|---|
| .com on .com | 527,222 | 346 |
| .de in Germany | 33,190 | 8 |
| .br in Brazil | 32,211 | 0 |
| .uk in the UK | 28,899 | 12 |
| .org on .org | 23,013 | 20 |
| .au in Australia | 22,798 | 22 |
| .fr in France | 22,232 | 1 |
| .pl in Poland | 20,366 | 1 |
28 sites run both at once.
Questions
Which is more popular, Google Ads or PubMatic?
Google Ads is on more sites: 1,061,232 against 679 for PubMatic, about 1562.9 times as many, across the sites StackGrep has indexed.
Do sites use Google Ads and PubMatic together?
28 sites load both. That's often a switch in progress, or two teams picking different tools.
Want the whole list?
Sign up to download every site using Google Ads or PubMatic as a spreadsheet and see new ones as they appear. 200 free credits to start. No card needed.