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PubMatic vs Sovrn: who uses which
Sovrn is on more sites: 794 against 679 for PubMatic, about 1.2 times as many. Here's how they compare across the websites we've indexed, and where each one does best.
Where each one is used
| Domain | PubMatic | Sovrn |
|---|---|---|
| .com on .com | 346 | 568 |
| .ro in Romania | 1 | 157 |
| .biz on .biz | 145 | 0 |
| .net on .net | 25 | 23 |
| .org on .org | 20 | 16 |
| .au in Australia | 22 | 0 |
| .in in India | 15 | 4 |
| .uk in the UK | 12 | 2 |
12 sites run both at once.
Questions
Which is more popular, PubMatic or Sovrn?
Sovrn is on more sites: 794 against 679 for PubMatic, about 1.2 times as many, across the sites StackGrep has indexed.
Do sites use PubMatic and Sovrn together?
12 sites load both. That's often a switch in progress, or two teams picking different tools.
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