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PubMatic vs Taboola: who uses which
Taboola is on more sites: 12,764 against 679 for PubMatic, about 18.8 times as many. Here's how they compare across the websites we've indexed, and where each one does best.
Where each one is used
| Domain | PubMatic | Taboola |
|---|---|---|
| .com on .com | 346 | 5,824 |
| .de in Germany | 8 | 2,275 |
| .br in Brazil | 0 | 375 |
| .il in Israel | 0 | 367 |
| .net on .net | 25 | 322 |
| .biz on .biz | 145 | 162 |
| .in in India | 15 | 236 |
| .fr in France | 1 | 242 |
260 sites run both at once.
Questions
Which is more popular, PubMatic or Taboola?
Taboola is on more sites: 12,764 against 679 for PubMatic, about 18.8 times as many, across the sites StackGrep has indexed.
Do sites use PubMatic and Taboola together?
260 sites load both. That's often a switch in progress, or two teams picking different tools.
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