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Site search and product recommendation market share, 2026

Google Programmable Search leads the site search and recommendation tools we track: it's on 33% of the 147,313 websites that run any of them. Algolia is second with 31%.

147,313websites run one or more
Google Programmable Searchthe most used
40tools tracked

The leader in each country

DomainMost usedWebsites
.comon .comAlgolia19,16830% of installs
.dein GermanyDoofinder1,28430% of installs
.orgon .orgGoogle Programmable Search3,62741% of installs
.ruon .ruGoogle Programmable Search1,13377% of installs
.ukin the UKGoogle Programmable Search1,48229% of installs
.neton .netGoogle Programmable Search1,96050% of installs
.frin FranceAlgolia2,56862% of installs
.nlin the NetherlandsAlgolia88239% of installs
.jpin JapanGoogle Programmable Search5,69692% of installs
.itin ItalyGoogle Programmable Search77434% of installs
.plin PolandGoogle Programmable Search37031% of installs
.brin BrazilGoogle Programmable Search64656% of installs

Questions

What is the most used of the site search and recommendation tools?

Google Programmable Search, on 47,910 websites in our index (33% of the sites that run any of the 40 we track).

How is market share measured here?

By websites: we read the homepage code of every site in our crawl and count the sites that load each tool. A site that runs two counts for both, so the shares can add up to more than 100%. It's a count of sites, not of revenue or orders.

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